Great Grey Owl Photo Grabs Attention and Engagement

A Great Grey Owl with a dinner of a vole held in it's beak, perched on a tree limb. © Ann Kramer
Great Grey Owl with Dinner © Ann Kramer

Great grey owls are elusive, majestic birds that are on many photographers’ bucket lists. Even with a great subject, however, it takes more than an average photo to grab viewers’ attention and evoke a response. Ann Kramer’s image of a great grey owl in Yellowstone sparked nearly a thousand reactions, 85 comments, and 48 shares from members of the NANPA Facebook Group. So, what is it about this photo that connected with so many people, so strongly? What drove social media engagement? Not long ago, Kramer shared some of her thoughts with us.

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